Hushen
A sensory wellness concept, shaped through prototyping.Strategic Designer & Research Lead
2024–Present
A pocket-sized, press-activated aroma diffuser exploring the relationship between scent-memory, tactile interaction, and sensory well-being.
CONCEPT → PROTOTYPE → TEST → REFINE
TESTING OUTCOME
+40%
Engagement in Phase 2 prototype testing.
Design question
How might a small, tactile object make a sensory wellness experience easier to integrate into everyday life?
My contribution
Led concept development, physical prototyping, multi-phase testing, and iteration. Evaluated tactile usability, emotional resonance, accessory integration, and everyday adoption.
From evidence to design
Synthesized testing findings into refinements to the product and its interaction experience, connecting user response with practical design decisions.
+40%
Engagement in Phase 2 prototype testing.
Design question
How might a small, tactile object make a sensory wellness experience easier to integrate into everyday life?
My contribution
Led concept development, physical prototyping, multi-phase testing, and iteration. Evaluated tactile usability, emotional resonance, accessory integration, and everyday adoption.
From evidence to design
Synthesized testing findings into refinements to the product and its interaction experience, connecting user response with practical design decisions.
FULL CASE STUDY
ESTUDIO DE MODA
Redesigning mentorship for Gen Z.Strategic Designer & Facilitator
2023
A mentorship program connecting participant engagement with organizational retention. My work moved from ideation and facilitation to a redesigned model and implementation.
MENTEE / MENTOR RETENTION INCREASE
+72% / +69%
Design question
How might a mentorship experience better engage Gen Z participants while sustaining mentor involvement?
My contribution
Led ideation, visualization, and facilitation to develop mentorship methodologies and translate ideas into an implementable program.
Outcome
Designed and implemented the program, increasing mentee retention by 72% and mentor retention by 69%. This project connects experience design with a measurable organizational outcome.
+72% / +69%
Design question
How might a mentorship experience better engage Gen Z participants while sustaining mentor involvement?
My contribution
Led ideation, visualization, and facilitation to develop mentorship methodologies and translate ideas into an implementable program.
Outcome
Designed and implemented the program, increasing mentee retention by 72% and mentor retention by 69%. This project connects experience design with a measurable organizational outcome.
SELECTED PROCESS & OUTCOMES
CalColor Academy
Making the school experience visible to prospective families.Mountain View Marketing Lead & Art Teacher
Emerging Leader Program
2026–Present
I lead site-level initiatives that connect onsite experience, engagement activities, and visual communication with customer interest and enrollment goals.
BAY AREA OPEN HOUSE REGISTRATIONS / YOY
+17.33%
Design question
How might the onsite experience help prospective families understand the value of an art education program?
My contribution
Develop onsite improvements, new activities, and facility concepts. Coordinate event plans, space usage, staffing, promotional touchpoints, and visitor flow, using parent, student, and frontline observations to guide improvements.
Team outcome & current work
Contributed to Open House initiatives associated with a 17.33% year-over-year increase in Bay Area registrations. Current work includes planning the Mountain View Halloween event and its customer-facing activities. The registration result relates to the broader Bay Area Open House initiative.
+17.33%
Design question
How might the onsite experience help prospective families understand the value of an art education program?
My contribution
Develop onsite improvements, new activities, and facility concepts. Coordinate event plans, space usage, staffing, promotional touchpoints, and visitor flow, using parent, student, and frontline observations to guide improvements.
Team outcome & current work
Contributed to Open House initiatives associated with a 17.33% year-over-year increase in Bay Area registrations. Current work includes planning the Mountain View Halloween event and its customer-facing activities. The registration result relates to the broader Bay Area Open House initiative.
Zarizar
Translating brand positioning into a digital experience.UI/UX Designer & Visual Storyteller
Panache / Zarizar U.S. Market
2024
A U.S. market rebranding initiative spanning responsive web layouts, interface prototypes, and digital storytelling.
ON-SITE ENGAGEMENT METRICS
+15%
Design question
How might a digital experience communicate a renewed brand position clearly to its audience?
My contribution
Led UX design, web layout, responsive prototyping, and digital storytelling. Translated brand strategy into interface concepts and visual hierarchy.
Outcome
Contributed to a 15% improvement in on-site engagement metrics, connecting digital design decisions with user engagement.
+15%
Design question
How might a digital experience communicate a renewed brand position clearly to its audience?
My contribution
Led UX design, web layout, responsive prototyping, and digital storytelling. Translated brand strategy into interface concepts and visual hierarchy.
Outcome
Contributed to a 15% improvement in on-site engagement metrics, connecting digital design decisions with user engagement.
SELECTED BRAND & DIGITAL EXPERIENCE
Teacher onboarding
Turning frontline experience into clearer training.Teacher Training Experience Design Contributor
CalColor Academy
2026–Present
An ongoing contribution to a new teacher training project, drawing on my experience leading classes and navigating day-to-day teaching workflows.
PAIN POINTS → TRAINING FLOWS → GUIDANCE
Frontline insight
Design question
How might new instructors navigate onboarding and teaching workflows with greater clarity?
My contribution
Identify onboarding pain points, organize training flows, and clarify teaching workflows. Connect classroom observations with curriculum, training, and operational improvements.
Practice context
Lead fine art and experimental art learning experiences for ages 4–9. Design and test projects, adapt explanations to varied skill levels, and coordinate parent and team communication.
Frontline insight
Design question
How might new instructors navigate onboarding and teaching workflows with greater clarity?
My contribution
Identify onboarding pain points, organize training flows, and clarify teaching workflows. Connect classroom observations with curriculum, training, and operational improvements.
Practice context
Lead fine art and experimental art learning experiences for ages 4–9. Design and test projects, adapt explanations to varied skill levels, and coordinate parent and team communication.
Medicinal Media
Connecting storytelling across digital touchpoints.Visual Artist & Strategic Designer
2024–Present
Visual systems, brand storytelling, and digital storefront content developed with editorial, marketing, and UX collaborators.
FOLLOWER ENGAGEMENT GROWTH PER RELEASE
+12%
Design question
How might a consistent visual and content experience support engagement across platforms?
My contribution
Develop digital visual systems and storytelling assets aligned with brand, editorial, and content goals. Collaborate across disciplines on consistency and accessibility.
Digital storefront
Lead product curation and web content strategy, improving product placement, layout flow, visual hierarchy, and navigation clarity.
+12%
Design question
How might a consistent visual and content experience support engagement across platforms?
My contribution
Develop digital visual systems and storytelling assets aligned with brand, editorial, and content goals. Collaborate across disciplines on consistency and accessibility.
Digital storefront
Lead product curation and web content strategy, improving product placement, layout flow, visual hierarchy, and navigation clarity.
Let’s connect.
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